Sen Ze’s Business In Your Pajamas! Blog

In a while, you’ll learn how a smart guy managed to get multiple dates with women over a weekend, one after another over a period of a few hours, without having to set up those dates himself!

You can apply this knowledge to run your Internet Business more effectively and earn more money as a result – and be much happier for it. It’s what everyone should be doing, but most haven’t got a clue how.

Here’s the simple secret, in a nutshell:

We all know that we need to leverage on the efforts of others, so that we can get more things done in less time.

We can either hire employees to do some of our work for us, or we can outsource some of our work to a 3rd party who does the work as their business.

As an example, we go to the laundromat to have our laundry done (outsourcing), instead of getting a full-time housekeeper to do it for us (hiring).

With outsourcing, you pay the laundromat only when you have work for them, instead of paying a housekeeper a fixed salary every month.

There are pros and cons to both approaches, but we all agree that we can do more and be more effective when we do what we do best and have others do what they do best assisting us in our mission, whatever it may be.

This is a simple concept, but Tim Ferriss took it to unheard-of levels in his smash-hit book called “The 4-hour Work Week”.

For example, he hired a team of virtual assistants (VAs) to look up eligible and single women on dating sites to set up romantic dates for him, over a weekend. His objective was to get a girlfriend – so his intentions were sincere.

The VAs joined some dating sites, looked through the women’s profiles and filtered them according to Tim’s preferences, and set up 45-minute dates with them on Tim’s behalf (all the while acting as Tim himself in their online communications).

The meeting place was to be a coffee shop on a particular street. All Tim needed to do was to plant himself on a particular table all day long, and meet one woman after another who would come in at the appointed time to look for him.

Most of the women turned up – and Tim had the most fun he had ever had in quite a while.

But the point is that he had all the dates set up for him without lifting a finger of his own. He didn’t have to spend hours checking out hundreds of profiles, or face any rejection from his choices.

Because other people would do it for him, including facing all the rejections on his behalf (and probably laughing themselves silly).

Tim did eventually meet someone at the coffee shop who would become his girlfriend.

Mission accomplished.

Inspired by how far Tim took the outsourcing concept, I set out to achieve the ULTIMATE outsourcing plan that will benefit you tremendously.

My mission is to do a Tim Ferris for your Internet Business – which is to get your webpages listed on the 1st page of Google so that you can get THOUSANDS upon THOUSANDS of FREE visitors/leads/prospects landing on them – without you needing to even lift a finger on your own.

You simply sit back and watch the traffic pour in!

With tons of targeted traffic/visitors/leads/prospects landing on your webpages – there’s simply NO WAY that you can’t make money!

Yes, it’s impossible for you not to make money when you have thousands of visitors to your webpages every single day.

Not only that, I’m going to do it for you at a running cost that is so low you’ll think you’re in heaven. Note that if you outsource your search engine optimization work to a company that specializes in it, you can expect to pay thousands of dollars every month. With my system, you need only pay a fraction of that cost.

How low is a fraction? Well, it’s very, very low. So low, that even your kid can afford it!

Here’s the truth – I’ve found some ingenious ways to reduce costs for SEO activities that nobody else had thought of, or could put together. It’s a combination of some powerful concepts and leveraging principles that not only provided me with EXPONENTIAL LEVERAGE, but also made it VERY EASY on the hearts and minds of the outsource providers themselves (so that they don’t give up on doing the work eventually).

I’ve turned what are tedious, mind-numbing and repetitive work, into fun and easy to do work for them. When it’s easy for them to do, and they get paid for doing it, they’ll be much happier and you’ll get better results for much longer.

And because of the high leverage that I’m getting, there’s room for many more to take advantage of it!

You’ll be crazy not to want to be a part of it – because there’s simply no way you’ll get this sort of deal anywhere else in the world!

Come check it out at the following link right now!:

If you’re in Malaysia
(this is the last Talk for this season. Not sure if there’s going to be another – so don’t miss out):
http://SenZe.com/googlemagic

If you’re in Singapore:
http://SenZe.com/googlemagics

I’ll be looking forward to seeing you.

Cheers
Sen Ze

McDonalds does things the McDonalds way – and gets lots of attention in the process.

See this wonderful and creative method that it used to draw attention to its stores, that appealed to a huge number of its prospects. It looks almost magical – and you can certainly learn a thing or two from it:

McDonalds does things the McDonalds way again, but this time it gets lots of attention for its “competitor”, the very entity it is trying to snuff out. Its “competitor” is McCurry:

McCurry’s owner is Suppiah (see video image above).

He’s one of my first students in my very first Boot Camp on Internet Business and Internet Marketing way back in 1999 (not many people even know about this Boot Camp). Shows you how long I’ve been doing Internet Businesses, which is way before most people – but there’s a more important point coming up.

The short of it all – McDonalds claimed that McCurry had no right to the “Mc” prefix as it’s part of the “McDonalds” trademark. Malaysia’s High Court agreed. McCurry appealed to the Court of Appeal, which reversed that decision. McDonalds appealed to the Federal Court, which upheld the Court of Appeal’s decision.

In short, McCurry took on the might of McDonalds, and won. And in the process, generated what Suppiah himself estimated is about $1 BILLION worth of positive publicity worldwide, for its McCurry brand. People all over the world who have never heard of McCurry, took notice and now know about McCurry.

All the media outlets in the world picked this story up, including CNN and major TV stations:

http://edition.cnn.com/2009/WORLD/asiapcf/09/08/mcdonalds.mccurry.legal.malaysia/index.html

(I was featured on CNN too, for my Blindfold Drive event – but Suppiah’s event has a bigger impact since a familiar corporate giant is involved.)

Suppiah and I actually discussed his stand against McDonalds about 8 or 9 years ago, when Suppiah started his McCurry restaurant. How do you deal with McDonalds’ might and intention to own the “Mc” prefix – which really isn’t for it to own?

“McCurry” is an actual Scottish surname, although in Suppiah’s case, it’s an abbreviation for “Malaysian Curry Chicken”. If McDonalds were allowed to own the “Mc” name – it means that no other business can use a “Mc” as part of its name.

Is that fair? No, not in our minds. Is that legal? This is for the courts to decide but our guts (you and I) tell us that the courts should decide against McDonalds – although our guts are really different from what the law might be.

Note that some courts in some jurisdictions have ruled in favor of McDonalds when some businesses tried to use “Mc” as part of their business name, even if that’s their actual name – but this isn’t a clear cut case for sure and different jurisdictions will have different judges sitting to decide on the issue.

Also McDonalds wasn’t suing McCurry for “passing off” which is where McCurry was trying to mislead the public into thinking it’s part of the McDonalds chain of restaurants, when McCurry clearly made no attempt to do so as it doesn’t offer any food that remotely resembles McDonalds’, nor did it follow McDonalds’ theme, colors or have a Ronaldo McCurry as its mascot.

And since “McCurry” the name clearly isn’t “McDonalds” the name either, this left McDonalds with just the “Mc” prefix that it tried to claim was part of its trademark which couldn’t be used by other businesses. It didn’t have the strongest case but it either could let things be – or take a chance to strengthen itself even more with a potential victory in the courts.

It chose the latter and lost.

While this loss isn’t going to affect McDonalds’ business much, it has the opposite effect on McCurry – which is the underdog going against an 800 pound gorilla. The media love such stories – and painted the town (or the planet) red with it – because the masses love such stories too.

This is business strategy executed at the highest level – and Suppiah truly deserves his victory for he had nothing to fear since he really didn’t do anything wrong. McDonalds started the “fight”. It was a calculated move on their part that simply backfired on them.

But how many other people would have given in just because a corporate giant threatened them with a lawsuit – even though the corporation may not have a solid case to begin with?

You can be sure there are corporations using lawsuits as a weapon to stifle competition which is in effect pitting the amount of money they have against the poor, small businesses who simply can’t afford to defend themselves in court.

This anti-competitive strategy being practiced by giant corporations isn’t discussed much but it’s happening.

But there’s another 800-pound gorilla story where you get a giant corporation to be on your side which provides BOTH of you with what both of you want.

That 800-pound gorilla is Google.

You want FREE, NEVER-ENDING, FRESH and HIGHLY-TARGETED Leads or Prospects for your businesses, websites or offers. Google wants their users to have the best experience in finding what they’re looking for.

It’s a match made in heaven.

Google will give you all the FREE, FRESH, NEVER-ENDING and HIGHLY-TARGETED leads you want – if you will just give it what it wants.

My Google Magic System shows you EXACTLY how to give Google what Google wants with the LEAST amount of effort on your part. In fact, you don’t have to life a finger to do anything!

I used to dread tackling Google because while the work to do it wasn’t difficult, it was tedious, repetitious and mind-numbing. This is so even if you used software or people to do the work for you because if it’s tedious, repetitious and mind-numbing, the people you hire won’t be able to do the work for long.

I’ve solved the above problems in more ways than one. And I’m proud to be showing it off to you so that you can see for yourself how doable everything really is, right now.

Note that Google can get you THOUSANDS UPON THOUSANDS of free visitors for MONTHS, even YEARS on end, and you’re going to know how this is done in my FREE talk below. Register for it and be blown away by how easy it can be – NOW!

http://SenZe.com/googlemagic

If you’re in Singapore, I’ll be there next Monday, Sept 28th. Click below to register for your free seats in Singapore:

http://SenZe.com/googlemagics

Cheers!
Sen Ze