Sen Ze’s Business In Your Pajamas! Blog

Here’s the just-released Revised and Updated Edition of the bestselling book on AirAsia that I co-authored with Jayne Ng!

A total of 5 (five) new sections have been added to it, including 2 new chapters containing an interview with Tony Fernandes, the dynamic CEO of AirAsia itself.

Tony gives some deep insights into his AirAsia “baby” and what makes it such a success. Check out his background and see how it helped shape his thoughts and actions today.

Discover who he considers his heroes to be, and who his “enemies” are – including how he deals with them (hint: it’s NOT what you think).

Most importantly, you’ll discover what he considers is the key to sustaining the low-cost model. And no, it isn’t just hardware and technology.

This Revised and Updated Edition also contains 2 new Special Sections on AirAsia’s business approaches, including how it managed to brand itself into the minds of millions of travellers all over the world using “unusual” marketing tactics (you’ll be surprised to discover that some of those tactics are actually available), as well as AirAsia’s additional sources of income other than ticket sales that bring it hundreds of millions more in additional revenue (no, they’re not only from the food they sell onboard)!

This is THE definitive book on AirAsia from a neutral 3rd party’s perspective, with amazing details of its history, founders, business strategies and tactics, many challenges and phenomenal successes.

The fact that it has been published and became a best-seller right from the get-go is proof yet again that the Law of Attraction exists because that’s exactly how I have envisioned it.

So as you’ve already seen many times in the past, I know exactly what I need to do to channel the Law of Attraction into my life.

And in just a few days, YOU, too, will know how to channel the Law of Attraction into YOUR life as you mingle with your peers at the Life Changing Party.

Now do the following:

1. Buy this latest edition of The AirAsia Story
Be blown away by this remarkable tale that only comes along once in a blue moon, that is also a first-class education in business strategies, tactics and approaches. Get 5 additional sections for the same price!

You can get it in any major bookstore in Malaysia right now. It’ll be available in Singapore in early January.

2. Go for the Life Changing Party
You really don’t want to miss out on the Party of the Year, where you’re designing the FUTURE you.

I’ve envisioned it to be a smash hit – and it will be.

Exactly like how the founders of AirAsia have envisioned their airline to be a smash hit.

You’ll soon see.

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/AirAsia/airasia-bestseller.htm

Technorati Tags: AirAsia, AirAsia bestseller, AirAsia book, Law of Attraction, Life Changing Party

The Life Changing Party banknotes (and other important materials) are with the printers and expected back any time now.

The “paparazzi” with some of the most advanced camera equipment you have ever seen together with the “screaming fans” have been found and are raring to go.

The sound and broadcast camera systems have been arranged and will be set up that morning.

All the life-changing “games” that will be played that night are ready for your participation.

Note that all the “games” being played are played by you as an individual, not in a group. It is, after all, a party to celebrate YOUR success, so this isn’t a party set up for team-building games.

It’s also NOT a costume party. Please don’t come as Michael Jackson’s monkey, or Darth Vader.

Or we will kick you out, without any apologies – no matter how good your light saber looks.

Come as the super-successful person you see yourself as in 2012. That’s 5 years from now.

Dress, talk, walk and otherwise behave like that person, the entire night.

We’re serious about this, and you should be too.

The Life Changing Party Team are now busy with the logistics planning and execution. There are a few more things to work on, and our Life Changing Party Floor Manager is on top of things.

It’ll be a night you will never forget, because we’re making it so.

All the things, help and people we needed to attract to make it a great night for everybody, we’ve attracted.

We’ve always said that the Law of Attraction works, and this is first proof of that.

You’ll see even more proof on that night, so I won’t say too much now.

If you haven’t bought your tickets yet – do it now:

http://www.LifeChangingParty.com/tickets.shtml

There’s a whole lot of people waiting to shake your hand and ask you about your successes.

Because Your Dream Future Starts Here.

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/law-of-attraction/update-on-the-life-changing-party.htm

Technorati Tags: law of attraction, the secret, life changing party

Boy, are you in for a real treat at the Life Changing Party!

I won’t give too much away – but be prepared for a smashing time, as well as have your entire life changed for the better in just 5 hours this December 30th 2007 – where you’ll come as you want yourself to be in the year 2012.

Multiple “events” will happen at the same time. We’re enjoying ourselves designing them for you…but you’ll have an even better time playing them all out.

Note that you’ve never seen or played most, if not all, of those events before. At the very least, not the way we want you to see or play them.

Early Bird ticket prices end on November 30th 2007 – which isn’t too long to go.

If you have yet to purchase your tickets, now’s the time!

Click below:

http://www.LifeChangingParty.com

There’ll be plenty of great exposure for you as YOU will be the focus. Everybody will get to know who you are or what you aspire to be.

Likewise, you’ll get to know who they are and what they aspire to be.

When you declare publicly your intentions, the Law of Attraction takes on a stronger hold over you. Then watch as things fall into place for you faster than ever before on the way to your goals.

Don’t believe me?

You don’t have to.

Attend the Life Changing Party and see it happen.

Its impact is unreal.

See you there!

Sen Ze

P.S. We’ve moved the venue from the Genting International Convention Center to Awana Genting Highlands Golf and Country Resort:

It has a better ambience, more exclusivity, hotel rooms available for overnight stay (First World hotel next to GICC is fully booked), an award-winning golf course, closer car park, and more. Genting City of Entertainment is only a bit further uphill so you’re not missing out in any case!

P.P.S. You can link to this post with the following URL:

http://www.SenZe.com/law-of-attraction/the-life-changing-party.htm

Technorati Tags: The Secret, Law of Attraction, Life Changing Party