I went to a bookstore about 2 months ago and bought 2 books that I had no intention of reading anytime soon.

They’re still on my table and I still haven’t found the time or urge to go through them yet.

I’m not saying those 2 books aren’t worthy of my time. They’re both updated and revised editions, which means that they’ve already gone past their initial print runs, and therefore are doing very well indeed.

The reason for my lack of “involvement” with those 2 books is simple.

I was finishing up on another book of mine with my co-author that would complement the 2 books I’ve found perfectly.

Buying those 2 books simply spurred me on to finish the endless scanning of the text for mistakes so that it could be published.

Otherwise I could go on forever, trying to make a good book as perfect as it could be.

Thus after about 8 months or so from the time the idea was conceived with my publisher and co-author, it’s finally published!

Here’s the third book in the “series”. No prizes for guessing which 2 books have been sitting on my table unread, and which one has been taking up my time for the past few months:

Yep, “The AirAsia Story” is my 3rd book in print format. It’s a book that had been begging to be written for quite a while.

And together with my wonderful co-author Jayne Ng, it’s finally done.

I was involved in almost every aspect of its production including coming up with the title and sub-title, back cover description, conceptualizing the cover design, overseeing the layout, discussing with Jayne on the content we would like to present, proof-reading and editing – in addition to writing parts of it.

We have an Editor to edit our work too, but there were quite a few last-minute additions that we simply had to fit in that resulted in some editing being done on our own as well.

It isn’t the way other publishing companies would follow – but it is ours’. Our publisher, Adrian (of Kanyin Books) gave us full creative control with some awesome ideas of his own to boot – and the result is a book we’re proud to be associated with.

We timed it to coincide with the launch of the last Harry Potter book 2 Saturdays ago (this is another Pajamas marketing lesson for you), but some last-minute delays ensured that it was not to be.

Nevertheless, it hit the bookstores just a few days ago.

And word has it that its sales are making Adrian a very happy puppy.

Here’s what the back cover says:

Since bursting onto the scene in 2002, AirAsia has become one of the most successful budget airlines in Asia today.

The book traces AirAsia’s eventful history from its humble beginnings as a small-time player with only two aircraft to its credit and $40 million in debt from Day 1 of its operations, to its present-day success as THE trendsetter among Asian low-cost airlines. It now carries millions of passengers every year, making millions in net profits in the process.

This happened in the aftermath of 9/11 and despite very stiff competition from many other budget airlines in the region as well as leadership from a CEO who was unfamiliar with the airlines industry.

Yet AirAsia’s journey to success has been anything but smooth.

This book reveals its challenges, hurdles, bumps and how it overcame them all in more detail for you to have a fuller understanding of just how remarkable its achievement really is.

Get ready to be blown away by the resilience, daring and imagination of its founders who all bravely took on the brutal circumstances they were in (and still are) that resulted in AirAsia becoming THE brand on the lips of budget air travellers all over Asia in just a few short years.

You’ll also discover some of the people behind AirAsia who you don’t normally hear of, and what their roles are. It’s a fascinating read that takes you into the realm of a real business with real challenges.

AirAsia fully practices Pajamas business and marketing principles to reap its millions of dollars in revenue every year – starting from year 1 of its operations.

It’s a sexy overnight success story that is quite irresistible to not just me, but anybody who has been exposed to parts of the AirAsia story these past few years.

Go to any major bookstore if you’re in Malaysia and look for it.

If you’re living outside Malaysia, click below to order it and have it delivered directly to your doorsteps within a few weeks:

Quantity 2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by All Net Profits Center.

Postage and handling costs have already been included in the price. While this will cost you more than if you were to buy from a bookstore, I’ll make it up to you by giving you a head start over everybody else with a NEW, yet-to-be-released Special Report of mine that covers some of the most interesting and profitable online business models you may have come across without realizing their significance in terms of generating millions of dollars in revenue – with the least amount of work possible.

It’s a brand new Special Report, but you’ll get it first even before I officially announce it to my list.

Completion of this Speical Report is only a few weeks away at most (probably within 2 weeks or so).

This Special Report may make you a millionaire many times over as it will generate BIG money-making ideas for you that you will never be able to come up with on your own. Those business models certainly have made their owners very rich indeed. Put your own twists on them, or combine a few together…

This Special Report is different from my classic Mini-Encyclopedia Of Low-Cost, High-Profit Internet Business Models that has been selling very well over the past few years now. There are an additional 20 examples of just ONE type of Internet Business Model which I have not included in the Mini-E yet (the Mini-E itself contains 19 other different Internet Business Models with numerous examples of their applications in the real world. It’s a MUST for your Internet Business and Internet Marketing library!).

Some of those 20 examples require sophisticated programming and infrastructure capabilities, while others are so simple you’ll laugh yourself silly as to why you didn’t think of them or do them on your own first.

To get the new Special Report (when it’s ready) before everybody else does, order “The AirAsia Story” from the link above.

Now that this is done, there are quite a number of other print and electronic books in my head that I need to give life to in the months ahead, some of which will absolutely delight you.

For sure.

Talk soon!

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/AirAsia/the-flying-trilogy-of-profits.htm

Technorati Tags: Air Asia, Tony Fernandes, Ryanair, Easyjet, MAS, airlines, aircraft, travelling, Kanyin books, profitable business model, internet business models, internet marketing, Sen Ze’s Mini-Encyclopedia Of Low-Cost, High-Profit Internet Business Models, Mini-E

But regardless – what could J.K. Rowling do to make even more money now that her boy wizard’s adventures have been systematically put to rest in her last book in the series? (She’s worth over $1 billion right now, which will soon increase.)

Well, there are still 2 more movies to go – ending with “Harry Potter And The Deathly Hallows” in a few years from now (probably in 4 years’ time).

She earns royalties from them and the other 5 movies made so far.

The movies in the series are reproduced on DVDs after they’ve finished their run in the cinemas and another serious round of money-making takes place.

Her books will continue to sell during that time and beyond.

All in all, expect to see a few hundred million dollars more to be added to her bank account by the time it’s all over.

And then, in terms of milking things for all they’re worth – what else could she do?

Have a “comeback” book/movie of sorts, of course.

And why not?

The British Band, “Take That” came back after having broken up in the 1990s.

The Spice Girls are planning a “Reunion Tour”.

Bruce Willis came back with “Die Hard 4.0″.

Arnold Schwarzenegger came back in “Terminator 3″ after having been melted down in Terminator 2.

And some top Hong Kong singers retired for 10 years or so and then made a comeback with their respective “Comeback Tour”.

(Some would say they actually planned the “Comeback Tour” before they retired.)

When you make a comeback, there’s another round of money-making right there because you’ll have a hungry base of fans who were looking for more of you when you retired but couldn’t get any – until now.

The key is to ensure that you come back before your fan base grow too old to remember who you were. (And you must have been a hit before you retired, of course.)

In the case of a fictional character like Harry Potter – if he is dead now – he could be resurrected somehow (like Sigourney Weaver was in “Aliens 4″) which isn’t that big a deal considering that he’s a wizard.

Alternatively you could always do a “Prequel” like the “Batman Begins“, “Superman Returns” and the first 3 episodes of the “Star Wars” series…

There are many possibilities, and they’re all very logical…

It’s good to know that sometimes “The End” isn’t really the end, especially when the potential for profit is still very much in existence.

However, “The End” can be used to make a whole bunch of money this time (because there’s an end to it all – there’s no more to come), and set up the “Comeback” many years later (hey – there’s more to come after all!) for another whole bunch of money.

The very disappointing “Star Wars” prequels could do with another “Comeback” by virtue of how disappointing those 3 episodes were.

One possibility is to present 3 ALTERNATIVE episodes for the Prequels with the same core characters but totally different story lines, but ending with Darth Vader becoming Darth Vader anyhow.

And I’ll bet the 3 Alternative Episodes would break box office records since there are so many Star Wars fans out there.

Think this isn’t possible?

It has been done before on the hit TV series, “Dallas” in the early 1980s where one very disappointing season (story-wise) was aired (about 22 episodes) and then explained away in the next season as nothing more than one main character’s “bad dream” – leaving the production team to continue from the season before that dream with an alternative (and better) storyline for the new season, as if that bad dream season never existed!

But this would mean having George Lucas admit that his current 3 Prequel episodes are bad – which he wouldn’t do.

Swallow your pride, George – and remake them with better scripts and better actors. Then hear your cash register ringing all the way from the planet Tatooine…

Not only will you get richer from the experience, it’s the right thing to do…

Plus the fans want to pay you for a better experience – so give it to them!

(I’m not a fan, by the way – even of the original Star Wars.)

And then you have the comics kingdom where a main character can exist in many different universes SIMULTANEOUSLY, with different characters surrounding the main character and storylines that don’t cross each universe.

The “Spiderman” series of comic books are done this way. There’s “The Amazing Spider-Man” title, and “The Sensational Spider-Man” title, “The Spectacular Spider-Man” title, “Web Of Spider-Man” title, “Ultimate Spider-Man” title and other titles involving this character, all appearing at the same time at one time or another – as if the stories on the other series don’t exist!

What’s more…

You can also create one single universe for one concept but with different characters in different backgrounds!

After all, we have CSI:Vegas, CSI:Miami and CSI:New York all being shown at the same time, don’t we?

Not only that – you may run into broadcasts where one episode from each CSI series is shown back to back! You get a total of 6 murders in 3 hours, solved by 3 different CSI Teams!

Best of all, Horatio of CSI:Miami sometimes makes an appearance in CSI:New York to talk to Mac Taylor on a case that involves their “mutual” victims…

Whether it’s the world of fiction or otherwise – you can print money again and again if only you want them badly enough.

All that is required is your own desire and plenty of creativity.

Both of which human beings have in abundance – as you can see above.

Right?

Talk soon.

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/business-profitability/profits-rising-from-ashes-and-different-bodies.htm

Technorati Tags: Harry Potter, J.K. Rowling, Harry Potter And The Deathly Hallows, Spiderman, Spider-man, CSI:Miami, CSI:New York, CSI, CSI:Vegas, Star Wars, Die Hard 4.0, Spice Girls, Take That, Arnold Schwarzenegger, Sigourney Weaver, Aliens 4, George Lucas, Business Profitability, Authors, Entertainers

At $34.99 per book, the total sales is a whopping $290,417,000.00 (that’s $290 million big ones).

In just 24 hours.

And only in the US.

Incredible.

There is no bigger author than Rowling in the entire world today – and I’m happy to be able to witness her influence on Pottermaniacs’ wallets.

Truth be told, I have never liked Harry’s stories as depicted in the movies.

And I’ve never been inclined to pick up a copy of any one of his 7 adventures to start reading them either.

I simply couldn’t understand what all the fuss is about – although I do have a good imagination myself.

But this isn’t about me – but all of Rowling’s adoring fans out there.

And their parents who are probably like me (if they’re not a Potterhead themselves).

The difference is that they have to buy the books for their kids and take them to the cinema for another experience of the same stories.

My son’s less than 2 years old so I’m spared the “expenses” here. Lol.

(But he would be about the right age in a few years’ time – just in time for the movie version of “Hallows” – and I would have to buy all of Harry’s adventures on DVDs starting from Book No.1 – 6 for him to make sense of No.7!)

But what makes this last novel the most successful of all the 7?

In one concept:

Closure.

In 2 concepts:

Closure, and Rowling says she’ll never write another one.

In 3 concepts:

Closure, Rowling says she’ll never write another one, and some beloved characters meet their end in this final novel.

In 4 concepts:

Closure, Rowling says she’ll never write another one, some beloved characters meet their end in this final novel, and everything will only be revealed on July 21st 2007.

Of course, there’s a “5th concept” - the series themselves must be a succesful one leading to the final novel.

So put them all together – and the blockbuster launch was imminent for MONTHS before it even happened.

So is Harry one of them who dies?

I still don’t know because those I’ve asked haven’t finished with the book yet – but I truly don’t care as I’m far from going insane if I don’t find out soon enough.

The only reason I asked is simply because of all the speculation on his end, by others who do.

And they’re all dealing with me every single day.

So all I want is a list of all the characters who did die – so that if I were to meet any Pottermaniac nearby, I could just blabber the dead names out and he’ll think I’m another Pottermaniac – never mind that I have no idea what the last story covers.

I’ll instantly become “one of them”.

And you know what happens when you’re one of them?

Right – they’ll instantly become more comfortable with you.

And what happens when this happens?

Miracles happen when people like you.

But I’ll talk about this another day.

Anyway…

Here are the “Marketing In Your Pajamas” lessons that you may be able to twist and then incorporate into your own product, if appropriate:

1. Kill off some characters in your final book, but don’t mention who they are other than the fact that their deaths will “shock” everyone (this is great for the fiction category – what would be a shocker for your own?);

2. Declare you will never write another book in the series again (this is a limitation factor in play, although there is no limit to the number of books being sold in the series – what would be a limitation factor in your case?).

3. Play them all into a launch date.

Notice how the launch is going to happen anyway – exactly like it had for all the other 6 books in the series?

So all Rowling has done now for the 7th is to declare 1 and 2 above – and then make sure she fulfills her promise.

And her profits exploded beyond the stratosphere.

The downside, of course, is that she ends at book No.7, especially if Harry dies.

And when the movie version finishes, she has shut off her profit pipelines using Harry for good.

Or has she?

Of course not.

Because when the money’s right – miracles do happen.

All you need is a couple of additional Pajamas Marketing concepts and a whole planetload of money get printed again, from scratch.

Talk soon.

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/harry-porter/harry-potter-and-pottermaniacs.htm

Technorati Tags: Harry Porter, Potterheads, Pottermaniacs, Harry Porter and the Deathly Hallows, fiction, book launch, J.K. Rowling, JK Rowling, book publishing, authors

It’s a “technique” that gets you what you want by making people around you like you.

If fact, it makes you an IMMEDIATE HIT with your Prospects.

Not only will they like you, they will REMEMBER you.

Not only that, they CANNOT forget you, no matter what happens.

Even YEARS later, when you yourself have forgotten their names or how they even look like!

Best of all – when they call out to you on the street (remember, they wouldn’t be able to forget you even if they wanted to), you will IMMEDIATELY remember their own names!

Now which of your Prospects don’t like to be remembered (fondly) by others?

But let’s get back to YOU, as this technique is about you first, although it’s also about your Prospects.

When you’re liked (and remembered – which goes hand in hand with likeability), you increase the chances of getting what you want, significantly.

Now imagine the effect this powerful concept will have on your business and personal life.

It’s something worth thinking about.

And all you need to know is what to say to the people you would like to do business with.

It involves the following questions:

1. What’s the sweetest sound in the universe to any person?

2. Why is that the sweetest sound in the universe to that person?

Here are the answers that form the basis of this awesome technique.

The sweetest sound in the world to any person, of course, is his own NAME.

This is a FACT.

(Check out Dale Carnegie’s classic book, “How To Win Friends And Influence People” that has a chapter or two on this).

There are minor exceptions (as always), but the vast majority of people LOVE to hear the sound of their own names.

Why?

I mentioned this before, and I’ll say it again.

We LOVE ourselves.

This is the reason why we can look in the mirror every day and feel sad that a wrinkle is appearing, or the hairline is receding or the waistline is expanding.

Otherwise we couldn’t care less.

And our names is a shortcut to everything that’s us. We use our own names to refer to ourselves.

This fact gives you a very potent tool to get ahead in your careers or businesses.

So how do you apply this knowledge?

Simple.

It’ll work only when you’re meeting somebody for the very first time. There are other conditions, but I’ll get to them soon enough.

So okay, both of you don’t know each other’s names and have never met before.

You think he may be a good Prospect for your business.

This is what you do.

Ask him for his name.

Let’s just say he says his name is “Paul Jones“.

Okay. Now this is EXTREMELY important.

You respond with the following:

“What? That’s TOTALLY AMAZING.”

Then you wait for his response.

He’ll say, “Why is that?”

And you say (this is EVEN MORE important – listen up):

“Because my name is PAUL JONES too!”

“Isn’t that amazing?”

(Of course it is. I’m in shock even as I write this.)

Do you see what you’re doing?

WHATEVER name he calls out, you respond with the SAME EXACT NAME!

Now tell me this.

How soon do you think he’ll forget your “name” after that meeting?

Right. NEVER .

Because it’s his name too and he, of course, NEVER forgets his own name.

Think about it. How many people in the past have you met that have the same exact name as you do?

Right.

NONE.

And because it never happens, we take full notice of our namesake when it does.

Your Prospect will be doing exactly this, to you.

Since he absolutely likes to hear the sound of his own name, some of that liking will transfer over to you as well – and you don’t have to do much to earn it, apart from repeating his name back to him

Powerful, no?

But that isn’t the only benefit with this technique.

Once you’ve repeated his name back to him, YOU can IMMEDIATELY FORGET it from that point on, and you will IMMEDIATELY be able to RECALL his name even years later when you see him again.

How?

Because when you share the same exact name with somebody else, he’ll be affected more by this than you because it really isn’t your real name, but it is his.

So when he sees you walking down the street one day – you can bet that last dollar you have that HE’LL GREET YOU FIRST by calling out his name to you (and probably laughing as well), because he thinks that’s also YOUR NAME!

And what happens when this happens?

RIGHT!

YOU NOW KNOW HIS NAME AS SOON AS HE HAS GREETED YOU!!

You need never, ever be caught not knowing someone’s name again.

Brilliant, no?

This works equally as well for the opposite sex.

How?

For example, she says her name is “Georgia Smith“.

You say, “That’s TOTALLY AMAZING! Because my name’s George Smith!”

She says “Christine Langton“.

You say “REALLY!!! I CAN’T BELIEVE THIS. I’m Chris Langton!”

She says “Pauline Zega“.

You say “I DON’T BELIEVE THIS. I’m Paul Zega!”

Heck, it works even when you’re of a different race.

Let’s say you’re a male Caucasian.

He says his name is “Kareem Abdul Jaabar“.

You say, “THAT’S TOTALLY AMAZING! My name’s Kareem Abdul Jaabar too!”

He says his name is “Hiroshi Hiratha“.

You say, “YOU CAN’T BE SERIOUS. I’m HIROSHI HIRATHA too!”

Of course, you’ll have a great time too telling the story of how you got that name.

And here’s AN EXPLOSIVE mix of race and gender, and you don’t have the male equivalent of her name:

She says her name is “May Lin“.

You say “ARE THE STARS ALIGNED TODAY? My name’s May Lin too!”.

In fact, the more different you are to your name (as in you’re of a different race and gender) which is also the other person’s name, the STRONGER the effect will be on him or her.

Try it – it works like crazy!!!!

Here’s another variation of this powerful concept that is equally as important to you in your personal and business life.

What’s the next thing after a person’s name that she will NEVER EVER FORGET and treat equally as important?

Right.

Her birthday, of course.

So if you want to remember another person’s birthday, all you have to do is to ask her, and whatever date it is, you say…

Well, what do you say?

Of course.

“Oh, that’s totally AMAZING. That’s MY birthday too!”

(You’re such a quick learner…I’m so proud of you.)

So when her birthday comes, you can bet she’ll be thinking about you. And if she calls to wish you a happy birthday (on the day it isn’t), you KNOW it’s her birthday, and you can wish her back!

Can you imagine how happy she would be – even though she’s the one who actually reminded you of her birthday?

NOTE:

The above methods work best under the following conditions:

1. You are in a one-to-one meeting with the Subject
You can’t do this in front of people who know you’re not “Paris Hilton” and your birthday isn’t on the 29th February. You just can’t, and you shouldn’t, you hear me?

2. You appear totally amazed and excited
You must be happy that you’re sharing the same exact name/birthday with someone else, because in real life, you would be.

3. You must be able to lie convincingly
Yep, you’ll be throwing your ethics/morals out of the window. It absolutely won’t work if you feel guilty or nervous when you’re talking to them.

If you can do all of the above, you’re all set.

Sen Ze

P.S. Do I use this “Name” technique? Are you crazy? Of course not. Can’t you see my name in your browser?

P.P.S. The logic behind this technique is very sound, even though the morals/ethics behind it are not. I don’t actually use it and you shouldn’t either. It’s a joke, so lighten up.

This “technique” is shown to you so that you realize just how important our names are to ourselves and others – so if you don’t already have a Personal Domain Name that is made up of your actual name, click below and get one now:

Personal Domain Name Plan

P.P.P.S. A buddy of mine ACTUALLY uses the “Birthday” technique! I know because some lady called him up on his cellphone and wished him a happy birthday when we were talking, and he wished her back – in front of a confused me, because he had celebrated his birthday 2 months before with a bunch of us!

P.P.P.P.S. In the OMINICITI Personal Domain Names Directory (which has 700+ listings of websites with Personal Domain Names now), there are two “Susan Isaacs“.

One Susan Issacs is found at www.SusanIsaacs.com, and the other one is found at www.SusanIsaacs.net (if you can’t get the dotcom version of your name, get the dotnet version, or whatever version you can get your hands on because once they’re gone, they’re likely gone forever).

Both are totally different people doing different things. One’s an Author, the other’s an Actress. If you put them together at a party, you can bet neither will forget the other and what she does and show she looks, for as long as they live! Check their sites out – you’ll see how different they are in all aspects even though they share the same name.

P.P.P.P.P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/names/how-to-make-others-like-you.htm

Technorati Tags: networking, business networking, dale carnegie, how to win friends and influence people, name, names, business introduction, remembering names, how to remember names, positioning, business positioning, personal domain name, domain name, SOLOBIS, Project SEGO

Doctors
Architects
Mechanics
Instructors
Trainers
Tutors
Teachers
Consultants
Real Estate Agents
Insurance Agents
Stockbrokers
Feng Shui Masters
Accountants
Lawyers
Engineers
Authors
Musicians
Artists
Mechanics
Judges

Yes, they’re all experts at what they do.

But even better, and even more stunning, is the fact that the vast majority of them don’t have a web site at their own Personal Domain Name that bears their actual name!

Just do a quick check, right now.

How many experts around you do?

Right – few, to NONE.

But a Personal Domain Name for experts is a no-brainer.

Why?

Here are just seven reasons:

Reason #1: We remember other people by their NAMES first

Then we’ll associate that name with the company they work with – if we bother to do this additional linking exercise in the first place.

The company they’re associated with is USUALLY the next thing we’ll think of, AFTER we’ve got a name on the person, or if we can’t remember his name.

We associate other people by their names first and foremost because we need a LABEL to link that person with.

But a company can be home to more than one employee.

And its employess can move to another company over time.

Or it can die within 5 years (as most businesses do).

Whereas people have an average lifespan of 70-80 years.

And so a company is a distinct entity that is totally separate from the person.

Even if Microsoft is Bill Gates and Steve Jobs is Apple.

(They aren’t, actually.)

Because you’ll call them “Bill” or “Steve”, not “Microsoft” or “Apple” respectively.

It’s “Bill” first, then “Microsoft”. Or “Steve” first, then “Apple”.

It’s just the way the brain works.

THIS IS A FACT.

You know it is.

AND IF YOU’RE AN EXPERT YOURSELF, YOU CAN EITHER TAKE ADVANTAGE OF IT, OR WATCH YOUR COMPETITORS DO IT AT YOUR EXPENSE.

Reason #2: The Internet Is All Around Us

And with the Internet being such a big part of our lives now and in time to come – a Personal Domain Name will soon become a necessity.

Practically everybody has heard of it and the World Wide Web.

And hundreds of millions of people use it every single day to do their research, find information or best of all, buy products or services.

And you can bet that shirt on your back that some of your Prospects/Customers will use it at some point to look for you.

Over 40% of my Prospects/Customers find me by typing my name directly into their Internet Browsers followed by a “.com” at the back.

That’s a HUGE percentage by any means.

And that’s potential Prospects/Customers lost if you don’t have a Personal Domain Name in the name you’re known for, especially when you’re an expert at what you do and people look out for you for help!

Reason #3: It Costs Less Than $10/Year

A Personal Domain Name costs only $8.10/year at this Domain Name Registrar.

For less than $10/year, your status has now been elevated to one that is higher than everybody else WITHOUT a Personal Domain Name.

You suddenly stand out. You’re different. You have something that is related to the Internet in some way.

You’re now cooler than everybody else carrying a cell or mobile phone but don’t have a Personal Domain Name!

Reason #4: Your Web Site At Your Personal Domain Name Sells Your Services For You

Your Personal Domain Name is the address for your web site. SOLOBIS enhances some of the best-looking WordPress themes for your use.

You simply focus on your content by writing about you and what you do, and selling any related items you may have there as well by putting up information about them and linking it to an order form for orders to be made via credit card.

And writing and publishing at your Blog for the world to see is as easy as writing and sending e-mail to your contacts!

Reason #5: You Have More Than One Profit Center

The SOLOBIS Personal Domain Name Plan comes with the “SOLOBIS Personal Domain Name Profits E-Course” worth $197 that will teach you more ways to profit from your Personal Domain Name apart from just selling your services/expertise on your Blog above.

Discover some other mind-bogglingly easy ways that anybody can do to profit from their Personal Domain Name – by simply using it!

Reason #6: You Get Express Listing In OMNICITI

OMNICITI.com is the world’s first Personal Domain Name Directory that only lists web sites with Personal Domain Names. It currently has over 620 links and is growing every single day.

Once you’ve posted a good profile about yourself on your Blog, you can then submit your Personal Domain Name to it for listing (just make sure you follow its guidelines).

You will be seen by others who are checking out other people for certain expertise or help, all over the world.

Reason #7: One Day, Everybody Will Have His Own Personal Domain Name

This is my brain-dead prediction – and I’m having lots of fun seeing it becoming a reality day by day. I’m sure you can see it too by now.

It’s been happening since the World Wide Web started – but it’s about to take on a speed it’s never seen before.

So get your preferred Personal Domain Name now before they’re all gone forever.

By being here, you’ve been alerted to the next great trend, worldwide.

What’s more, you can actually see it happening in real time.

How lucky you are.

Click below now and get your own Personal Domain Name before it’s gone forever:

http://www.SOLOBIS.com

Sen Ze

P.S. Tell an Expert you care for about this development. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/blog/an-important-asset-for-experts.htm

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The SOLOBIS Personal Domain Name Plan (codenamed “Project SEGO“) was launched at www.SOLOBIS.com.

And not long after that we had technical glitches with the Personal Domain Name Search Tool.

Too many were using it to search for their own Personal Domains to see if they’ve been grabbed by other people from around the world, and it just didn’t work after a while.

Worse, it showed some domains as “UNAVAILABLE” when they were.

LOL…

If you were one of those who were disappointed that your name has been taken in all Domain Name forms (like JohnSmith.com, JohnSmth.net and JohnSmith.info, for example), please try again at the following link, to be sure. It’ll only take you a few seconds:

http://www.SOLOBIS.com

You may just be in luck…

Remember, there can only be one version of each, and when they’re gone – they’ll likely stay gone forever.

So make sure you GRAB YOURS today, and make a huge difference in how others perceive you.

The ridiculously low price of just $9.97/month gets you a beautiful, working SOLOBIS-Enhanced WordPress Blog and unlimited e-mail addresses based on your Personal Domain, plus an E-Course called “Personal Domain Name Profits” worth $197 that will be sent to you over a period of time.

This E-Course in the form of e-mails sent to you every other day will show you some extremely easy methods of generating lots of spare income with your own Personal Domain Name that don’t involve conducting(expensive) AdWords campaigns, doing (time-consuming) Keyword Research, (religiously) writing and submitting (numerous) articles to Article Directories, or adding AdSense codes on your Blog pages.

Check it out!

Sen Ze

Technorati Tags: Project SEGO, easy internet business, internet business, internet marketing, competition, launch, product launch, spare income, keyword research, Adwords, AdSense, personal domain, personal domain name, domain name

If you’re John Smith and you’re fresh out of college or you’re already working – how many of your friends or fellow colleagues have a Personal Domain Name (ie a Domain Name made up of his own name)?

Right.

NONE.

So why is this important?

If you were to go for job interviews one day – do you think your interviewer will notice that you’ve got your own Personal Domain Name at “www.JohnSmith.com“?

Especially when he himself has yet to have one?

Especially after you have conveniently pointed it out to him?

And especially when everybody else he’s interviewing doesn’t have their own Personal Domain Name, web site/Blog or E-Mail address?

But they do have “james1983@gmail.com“?

Or “will_die4love@hotmail.com“?

And you only have

“john@johnsmith.com“?

Or they do have a Blog, at

“www.MySpace.com/2334343“?

Or “www.james.blogspot.com“?

Or “www.xanga.com/noolmusic“?

Compared to your

“www.JohnSmith.com“?

How much of an impression do you think your “competitors” are going to make on ANYBODY?

Can you see now how a Personal Domain Name that contains your actual name is a no-brainer?

But what can you put on your Blog at your “www.JohnSmith.com“?

Hmmm….let’s see.

Let’s make it easy, yet totally beneficial to you.

How about your resume?

Maybe some details about your working experiences in the same industry?

A revelation of your “Employee Of The Month” Award?

Photos of you “in action”, receiving the Award?

Details of your projects you’ve worked on?

Shots of you with your business partners (to show how social you are, and maybe who you know – which could be very useful for certain jobs)?

You know?

You can put whatever it is you want on your Blog to achieve your purpose at a moment’s notice because with the SOLOBIS-Enchanced WordPress Blogs, you don’t have to know how to design or put up a web page. Just log into your Blog Administrative Area and type your post, upload some photos from your computer and click on the “Publish” button – and you’re done.

Just like that.

You can easily delete your posts with a few clicks too, and put up other stuff on your Blog for another purpose at another time.

A Blog at your Personal Domain Name and e-mail addresses based on your Personal Domain are such simple and powerful marketing tools for yourself that you’ll be silly not to set them up – especially when it’s only going to cost you a paltry $10/month!

You’ll STAND OUT FROM THE CROWD INSTANTLY because your contacts don’t know how easy and cheap it is for them to get their own Personal Domain Name and e-mail addresses based on them.

They’ve always thought a Domain Name is for businesses, not individuals.

However, if you like, you can point the way for them to get their own Personal Domain Name too by referring them to the SOLOBIS Personal Domain Name Plan with everything set up for them.

They’ll do this quickly too since there can only be ONE .com or .net or .info for every personal name.

And once they’ve got one, they WILL NOT give it up as it only costs them the same paltry $10/month for their Personal Doman Name and hosting of their Blog and e-mail accounts.

This, therefore, will earn you Residual Income from SOLOBIS for YEARS to come!

The more friends you have who get the SOLOBIS Personal Domain Name Plan from you, the more Residual Income you will be making.

With a “product” that impresses those who don’t have it – which is the vast majority of us.

Get it NOW and start reaping its benefits within days of using it:

http://www.SOLOBIS.com/sego

Sen Ze

P.S. The OMNICITI Personal Domain Name Directory, the first of its kind in the world, now has

572 Personal Domain Name listings.

This is an additional 50 Personal Domain Name web sites compared to yesterday. Check out its growth every day and see for yourself the Personal Domain Name mini-movement that will soon become a mega-movement!

P.P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/blog/who-else-can-use-a-domain-name-with-his-actual-name-in-it.htm

Technorati Tags: personal domain name, domain name, internet business, easy internet business, employee, work, working, blog, myspace, personal domain name directory, SOLOBIS, OMNICITI, SOLOBIS Personal Domain Name Plan, web sites, web design, publish, online publishing, interview, interviewers, job, working, college, colleagues, name, personal name, blogspot, xanga, web 2.0, viral marketing, WordPress Blog, You, residual income, Project SEGO, positioning, standing out from the crowd

However SOLOBIS still has more available due to a technical glitch with the Domain Name Search Tool that showed some domains as “Unavailable” when they are in fact available!

Sign up below NOW:

http://www.SOLOBIS.com/sego

Keep the following in mind:

At $9.97 per month, PROJECT SEGO is the most affordable and easily marketable Affiliate Program you will ever see.

Think about this.

Approximately 150,000 blogs are created every day, and tens of millions of accounts on social networking sites like MySpace have already been created.

And very soon everyone will see the benefits of having their own personal domain.

The market for this product is simply MASSIVE as EVERYONE will be able to find a use for it – because it makes them STAND OUT from the crowd in an instant.

And here’s the chance for YOU to be a pioneer to promote THE plan for them to make use of and earn money while doing it.

Full details of the plan can be found on the signup page.

Register NOW before someone else takes your spot on the Affiliate Matrix!

http://www.SOLOBIS.com/sego

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/blog/project-sego-personal-domain-name-plan-is-launched.htm

Technorati Tags: SOLOBIS, Project SEGO, internet business, internet marketing, email marketing, web 2.0, viral marketing, standing out from the crowd, WordPress Blog, You, marketing strategy, easy internet business, e-commerce, blog

Likewise, other people are also interested in THEMSELVES, and YOU.

This has been the case since time immemorial.

Which is the reason why we’re still surviving as a species until today.

Project SEGO is about you, your EGO, other people and their EGOs.

Most of all, it’s about how you and the others can all STAND OUT even better than currently.

So that if you’re looking for THEM, you’ll be able to find them BETTER and FASTER.

So that if they’re looking for YOU, they’ll be able to find you BETTER and FASTER.

When this happens, money can be made directly or indirectly and quicker than ever before.

But what else do they and you all have in common, apart from your EGOs?

But of course.

You need a LABEL to attach to those EGOs, for ease of recall.

For example, let’s look at Prince, the music icon:

He changed his name to just a symbol at one time, which looks like the following:

Now what did you call him at that time when you were talking about him with your friends?

You couldn’t call him anything, without having to make a reference to him as “Prince previously” or “The Artist Formerly Known As Prince“.

This is so because his symbol can’t be pronounced in any way.

You’re back calling him “Prince” somewhere in your description of him because sometime in the past you knew him as that.

Of course, Prince had a reason why he changed his name to a symbol, and why he eventually changed it back – but that’s another story.

So the “Prince” label has stuck in your mind for now and forever.

Likewise, you’re known by a label by your friends. You know other people by their labels too.

That label is called a “NAME“.

Without a name, nobody can efficiently store you in their heads, or refer you to their friends properly.

It’s a “shortcut reference” to YOU.

And your friends and contacts’ names are your shortcut references to THEM.

SOLOBIS’s Project SEGO therefore, is about taking your name, and adding some potent, low-cost, high-leverage, readily-available “components” to it to make it have a much BIGGER impact on your friends and contacts.

And one of those components, which is Secret Tool No.1 in my previous post on this, is to “dotcom your name“.

Let’s say your name is John Smith.

By dotcoming it, you’ll have www.JohnSmith.com.

Like I have, with my own name.

Which is Sen Ze, with a red “Z”.

Now check out my domain.

It’s www.SenZe.com.

It cost me only $8/year to register this and hold on to it.

I’ve owned it for years now, and will own it for years to come.

The best thing is that ANYBODY can register their own name as a domain name at any Domain Name Registrar (I recommend this one) for less than $10 a year.

Yet the vast majority of us don’t do this because we:

1. Don’t have a purpose for a dotcom version of our names;
2. Don’t know how cheap it is to register one;
3. Don’t know how to register one;
4. Don’t know what to do with it after it’s registered, even if we knew how to register it;
5. Don’t know how to set up a web site for the domain even if we knew what to do with it;
6. Don’t know how to make money with it even if we could set up a web site;
7. Don’t desire to labor over our Internet Business to make money with it even if we knew how to make money with it.

SOLOBIS’s Project SEGO solves all the 7 problems you have in one go!

When it launches in just a few hours from now:

1. Your Name becomes your Internet Business;

2. You will have a SOLOBIS-Enhanced WordPress Blog automatically set up for you at www.YourName.com within a few days with a design of your choice selected by you from a list of beautiful WordPress Blog Templates. This Blog is optimized for HUMANS, since you’ll be directing humans to it;

3. You need only create a SINGLE page on this Blog on anything you like – but SOLOBIS suggests you write about YOURSELF so that you don’t have to crack your head on this. You can of course add more pages if you wish;

4. You tell your friends about your Blog by referring them to

www.YourName.com;

5. You tell your friends about your Blog using an e-mail address that is in this format, which will be created for you:

YourFirstName@YourName.com.

For example, if your name is John Smith, you can e-mail your friends using

john@johnsmith.com;

6. Your friends will be impressed with both your e-mail address and your domain name and will likely check out your Blog;

7. They read about you on your Blog and get even more impressed because they don’t know how to get a Personal Domain Name, E-Mail Address and a beautiful Blog all tied to your Personal Domain Name;

8. If they want the same thing from SOLOBIS so that their contacts will be impressed with them (and why wouldn’t they?) and they click on a your SOLOBIS Referral Link in your Blog linking directly to SOLOBIS and buy the Personal Domain Name Plan – you make money!

9. If their friends want the same thing from them after SOLOBIS has set the same thing up for them – you make money once more!

10. If their friends’ friends want the same thing via SOLOBIS - you make money once again!

11. This goes down to 5 Levels deep - so you make money from other people’s efforts in automatically promoting SOLOBIS’s Personal Domain Name Plan via their own Blogs!

12. You’ll also make money from other links in your Blog to other web sites of your choice (not AdSense)! SOLOBIS will show you how this is automatically done!

13. You’ll also receive a

Personal Domain Name E-Course worth $197

containing valuable information in your mailbox every other day that will show you other ways to make money with your Personal Domain Name. They’re all very easy ways that anybody can do!;

14. Your Blog does

double or triple duty

in promoting you and whatever else you want since it’s up to you what you want to post on it;

15. Every single Blog in the SOLOBIS Personal Domain Plan is different because they contain specific data about each individual, who are all different in terms of interests, professions and many other areas. This adds a lot of variety to the SOLOBIS Network Of Personal Domain Name Web Sites;

16. You get an Express Listing worth $50 in OMNICITI, the World’s First Personal Domain Name Directory, so that your Personal Domain Name can be listed within 48 hours. You will likely get free traffic from it since this Directory will be aggressively promoted. Check it out below:

Here’s a sample of some of the Personal Domains in this Directory:

See how each and every listing in the sample above are of a domain name that contains their actual name?

This Personal Domain Name Directory currently has over 500 Personal Domain Names of people from all over the world who understand the value of having one.

It’s all the proof you need of the

Personal Domain Name “Mini-Movement”

as it’s growing steadily every single day.

And the time has come for this movement to grow exponentially.

But what about the price for the SOLOBIS Personal Domain Name Plan?

I said it’s so low you’ll think you’re in heaven.

How does $9.97/month sound to you?

So how much did you spend last Saturday at Starbucks?

Less than $10/month for all the above benefits, on top of your other low-cost investment of $8.10/year for your Personal Domain Name.

It’s really a no-brainer.

But there is a catch.

Once “JohnSmith.com” is taken by somebody else, it’s gone for as long as the owner of that Personal Domain Name wants to hold on to it as there

cannot be another “JohnSmith.com”.

And you can bet your last dollar that he will own it forever, as it’s only less than $10 a year!

So you’ll have an alternative in “JohnSmith.net“. But the same rule applies. There can only be

ONE “JohnSmith.net“,

no matter how many John Smiths there are in this world.

So you’ll need to register your own Personal Domain Name as soon as you’re accessing the SOLOBIS web site when it’s open for your registration.

And the rest will fall into place for you over the next few days.

This, then, is

“The Simplest And Easiest Internet Business Ever“.

It’s so simple that everybody can understand it, and it’s so easy to do that even your grandmother can do it.

If you truly believe in this concept and you want to give it a shot, watch out for an e-mail from the SOLOBIS Team if you’re on the

Priority Notification List

that contains the

secret sign-up page.

You’ll get a head start of

1-2 hours

before it’s officially launched.

If you’re not on it – here’s your last chance:

http://www.SOLOBIS.com

Talk to you soon!

Sen Ze

P.S. We’re just HOURS away from launch. Don’t miss this once-in-a-lifetime event….

P.P.S. You can link to this post with the following URL

http://www.SenZe.com/business-blog/blog/the-simplest-and-easiest-internet-business-ever-revealed.htm

Technorati Tags: Project SEGO, internet business, internet marketing, blog, WordPress, WordPress Blog, domain name, personal domain name, domain, easy internet business, Prince, The Artist Formerly Known As Prince, OMNICITI, The Personal Domain Name Directory, e-mail, e-mail accounts

You could be the “No.1″ in your field in terms of sales. Your competitors are not – they could be 2nd or 10th.

You could be the “best” in your field. Like Google in search. For now.

You could be the 2nd best, but you try harder. Like Avis, comparing itself with the leader, admitting it isn’t No.1. And in the process, saying that this is better for you than in their being No.1.

Confused?

You won’t be, after you’ve seen the following ads:

Clear?

Thought so.

Sen Ze

P.S. You can link to this post with the following URL:

http://www.SenZe.com/business-blog/positioning/positioning-the-business-theory-of-relativity.htm

Technorati Tags: Ries and Trout, positioning, Positioning – The Battle For Your Mind, competition, competitors