Archive for Competition

The Amazon Kindle Is A Goner

Here are 2 great TV ads for the Amazon Kindle, in a last-ditch attempt by Amazon to prop up its specialized ebook reader.

As you enjoy the extreme creativity of the people who shot the ads, you may share my view that Amazon has truly wasted its money on them:

The reason for the futile attempt? Here’s just ONE reason out of many:

See how rich and moving the experience really is with an iPad?

At $499 for the 16GB iPad which does a zillion things in full blazing color, which is just $10 more than the Kindle DX which only lets you read ebooks in black and white, would you bet on the Kindle being around much longer, in its current form?

With over 2.5 million users having bought the Kindle over the past 2 years it’s available just to read books on a black and white screen – what’s your guess that there will be millions more who’ll prefer the iPad over the Kindle for reading as well, from this point onward?

Amazon should save its money on ads and funnel all of it into developing an IMPROVED Kindle that is better than the iPad in terms of looks, feel and experience (not just MATCH the iPad – because what’s the point?).

But it’s an uphill battle because Apple has set the bar so high that it’s really difficult to see how much better ANY other tablet can be.

And even assuming that Amazon can create a “better iPad” – by the time it could come up with that alternative, it really wouldn’t matter much anymore.

So the EASIEST AND LEAST RISKY strategy for Amazon to ensure that the Kindle still has a role to play is to simply slash its price.

Even making a loss from each unit of Kindle sold (* gasp *) – so that it can earn from the increased sales of its ebooks (as more users will now own a Kindle due to its cheaper price).

Or Amazon can let it die a natural death and rely on its just-released Kindle for the iPad app that iPad users can use to purchase books from its ebookstore.

At least until Apple decides to only allow ebooks to be purchased from its iBookstore only – assuming this isn’t against any anti-competitive laws in existence…

Sen Ze

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  • The Secret Law Of Attraction

    It’s great to be keeping up to date with all the proven business concepts, strategies and tactics to have an advantage over your competition.

    However, the most important aspect of your success, business or otherwise, is within YOU.

    For WITHIN you is where everything starts.

    Whether you succeed or fail is your responsibility.

    So this post is about you and your successes, even as I talk about my own.

    I do this not to brag (really), but to give you some first-hand examples so that you know that I know what I’m talking about. Otherwise you’ll say I’m all theory and nothing else – which couldn’t be further from the truth.

    This makes a good break from the usual business concepts, that’s for sure. But I hope you’ll see the point, because it’s the most important thing that you can do for yourself.

    Ok, let’s begin…

    I had a number of dreams as a child.

    I wanted to become a lawyer - so I visualized becoming one. I passed the tough-as-hell English Bar exams in the UK (after getting my law degree), and dream No.1 was fulfilled. My head’s the one in between the white bust and the painting…

    Sen Ze called to the Bar

    The World Wide Web wasn’t even around then, but when it arrived, I had to be a part of it.

    And so in 1995 my Internet education started, with Netscape being my first lesson, and a position in an Internet company being my alternative “career” (I quit as a lawyer to pursue this hot new technology full time).

    I visualized that I’ll master this new technology quickly. And so I did.

    I was online practically 24 hours a day, as well as practising Internet Business and Internet Marketing concepts with my new company and its clients.

    I visualized starting my own Internet Businesses. I did, not long after, and started making money in my Pajamas!

    I visualized spreading the word about the wonderful world of Internet Businesses to anybody who’s interested to listen. In 1999 - I conducted my 1st Boot Camp on this topic. Yep, I was a pioneer of Internet Business and Internet Marketing Boot Camps in my country.

    YEARS before my competitors even got started with their own.

    The “Pajamas” series of Boot Camps came out in 2002 as I wanted to reach out to a bigger crowd. It was a huge vision for me – and it came true once again, with me touring two countries with it.

    Sen Ze's Internet Business and Internet Marketing Boot Camp

    Once again, my competitors were still nowhere in sight until months later….

    I visualized doing something crazy one day, for the sheer fun of it and to raise funds for the National Council for the Blind.

    And so I drove a 4-wheel drive vehicle for a distance of 5 kilometers in downtown, busy Kuala Lumpur, in heavy traffic – while wearing 2 blindfolds, and followed by the media and policemen!

    Shaun Tan's Historic Blindfold Drive Event

    This event made the CNN News, which was seen all over the world!

    I visualized owning an Internet company - and I am! Watch out for more awesome products to come – they’ll blow your mind!

    SOLOBIS

    I visualized being a best-selling author – and I am!

    My 3rd book on a topic different from Internet Business and Internet Marketing, also went straight to the best-seller list within 2 weeks of its release, selling out its entire first print run (this shocked my publisher quite a bit..;-)!

    Sen Ze's best-seller

    The AirAsia Story

    I visualized signing my books at an author’s book signing ceremony – I did!

    Sen Ze book signing

    Sen Ze book signing

    I visualized appearing on radio – I did, many times!

    Sen Ze's Radio Interview

    I visualized appearing on TV – I did, many times!

    Sen Ze's TV Interview

    I visualized being able to read people’s minds because of the impact it would cause to them (it’s fun!). I managed to do it not long after.

    I visualized reading a celebrity’s mind live on TV one day. I managed to do that too! (See below):

    Sen Ze on TV

    I can go on and on, but I think I’ve made my point…

    The visualization technique works like crazy for me because when I can see what I want, very clearly, I’m programming my entire mind to look out for all the help, people and things that I need to realize my vision.

    This is the Law of Attraction at work. Whether you believe in it or not, it has worked for me, and for many of the most successful people in the world.

    It’s up to you to give it a chance to work for you – for if you don’t allow it to happen, it won’t.

    All of the most magnificent buildings and achievements in the world that you now see with your own eyes, were once just a vision in someone’s mind.

    Who then attracted all the help, people and things they need to have their vision realized.

    YOU can use the visualization technique for your own purpose. It’s extremely powerful, but you must do it right.

    Once you start the visualization process, you’ll begin to attract all the help, people and things you’ll need to realize your vision. Do it well, and it WILL happen.

    However, having a vision isn’t difficult for most people. But for it to work really well, you need to add something “extra” to it.

    That something extra is the “feeling” of that entire vision in your entire body.

    When I visualize my goals, my entire body feels the vision, and all the excitement and euphoria are felt even down to my fingers. I could be sweating or shivering from the vision, depending on what I’m seeing or experiencing.

    For example, if I’m playing a game of football (or soccer) and I’m envisioning scoring a goal in front of millions of viewers, I’ll have the entire scene being played out in my mind, with me hearing the roar of the appreciative crowd as the ball hit the back of the opponent’s net from my one-heck-of-a kick…

    When this happens, the entire vision is entrenched into my entire being and my mind is totally programmed to make it a reality.

    And I’ll be doing this every single day.

    When the mind is programmed with a vision, the body takes action to make that vision a reality.

    (By the way, my favorite position in football is that of a striker - and I’m usually one of the top strikers, if not the top striker, for the team I play with.)

    Thus beyond all the awesome busines concepts, strategies and tactics that I’ve been discussing with you all this while – visualization is one of the most powerful “concepts” you can ever learn to do for you and your business’s sake.

    If you have problems with visualization, or you want to take it to the next level for you to “feel” your vision in totality – there’s an awesome dinner Party in just a few weeks’ time that you must attend.

    It will enable you to create a strong vision of what you want to achieve for yourself and entrench it into your entire being.

    Appropriately enough, it’s called the “Life Changing Party” and you can find it at www.LifeChangingParty.com.

    It’s fitting that it’s being held at my favorite world-class resort at 6,000 feet above sea level, built by someone who had a HUGE vision and realized it through his amazing efforts:

    Genting Highlands

    This man was Tan Sri Lim Goh Tong.

    This great visionary and achiever passed away recently, but left behind a HUGE legacy in the form of his world-class resorts for all of us to be inspired by.

    I’ll be attending the Life Changing Party, for sure. I truly hope to see you there and meet up with you in person.

    I’ll also be doing something truly amazing while there for you to experience it for yourself.

    You’ll see for yourself, right before your very eyes, just what is possible when you willingly invoke the Law of Attraction to work in your favor.

    Sign up for it now – there are limited tickets available! Tickets are very affordable too – and you’ll even get a goodie bag worth hundreds of dollars, to take home. More details are found below:

    Law Of Attraction Party
    http://www.LifeChangingParty.com

    Do make the time for it, as it’s important to you! After all, it’s the end of the year, and you’re getting ready for the new year – so why not have fun at a party and be inspired to greatness as you usher 2008 into your life?

    I look forward to seeing you at the Party – and for you to take this simple step on your way to greatness.

    In summary….

    Visualization is a NECESSARY part of your life if you want to achieve the goals you’ve set for yourself

    It really is.

    People like Jack Canfield (co-author of the phenomenally successful “Chicken Soup For The Soul” series of books) , Jim Carrey (A-List Actor/Comedian) and Scott Adams (“Dilbert” cartoonist) all swear by it.

    Start doing it today, every single day and then get ready to see things happening before your very eyes.

    Like magic.

    Sen Ze

    P.S. You can link to this post with the following URL:

    http://www.SenZe.com/business-blog/law-of-attraction/the-secret-law-of-attraction.htm

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  • Microsoft Bites Back…

    The iPhone is a revolution, and all attention was on it and Steve Jobs at the beginning of this year.

    In the background, heavy development was in place for Microsoft’s next big revolution.

    No, it wasn’t the Vista Operating System.

    It’s an iPhone, minus the phone, and maybe 50 times bigger – which opens up lots of other mind-boggling possibilities.

    This product is going to bring people closer together socially in a way they’ve never experienced, because it’s now even more fun to be together physically.

    Not only that, my Dad can finally use a “computer” without realizing it’s one because it’s dead simple to use (think: “play”), and because it doesn’t look and behave like a computer.

    And he doesn’t have to own it either (which is a big factor considering it’s a lot more expensive than a desktop computer).

    And if you own it, it can also be used as the ultimate remote control for your TV, because it’s impossible for you to lose it, ever.

    Microsoft should have reserved the “WOW” word for this product instead of Vista.

    Don’t you think?

    Sen Ze

    P.S. You can link to this post with the following URL:

    http://www.SenZe.com/business-blog/microsoft/microsoft-bites-back.htm

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